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An employer brand is one of the most discussed topics among business leaders—and its importance spans far beyond LinkedIn.  

Creating and Implementing a Great Employer Brand

Employer branding is a type of marketing that showcases your company and the employment experience in its entirety. It’s also one of the most discussed topics among business leaders—and its importance spans far beyond LinkedIn.   That’s right, employer branding is far more than a buzzword-y business

networking

The Importance of Networking in Your Job Search

Networking is an invaluable tool when it comes to searching for a job and advancing your career. It can help you find opportunities you may not have known about, connect with people in the industry and give you insight into the job market. In the

2023 Eye Care Hiring Trends: What You Need to Know

2023 Hiring Trends: What You Need to Know

How do you plan to handle hiring in 2023? You’re probably already considering this question—and if you aren’t, you should start—but planning for an entire year, especially when a recession may be imminent, can be tough. Among other questions, you may be wondering:  What will the

hybrid work work from home

Reevaluating Your Pay Model in a New Era of Hybrid Work

You’ve probably heard it a million times: COVID-19 has changed how we work, where we work and our processes for hiring. After nearly three years of seismic shifts, we’re still raising questions especially when it comes to hybrid work.   Can you pay your employees less